MORE THAN JUST KID'S STUFF
From event graphics to online design, from product packaging to marketing materials, we know how to reach kids, parents, and the young at heart.
B2C & B2B MARKETING
We know what kids like. We know what parents like. We know what businesses like. We make them all happy.
- "Star Wars: The Clone Wars" event photo backdrop.
- "Power Puff Girls" Tenth-Anniversary DVD box set.
- Cartoon Network brand strategy book
- Best Buy DVD display
- Brand & franchise licensing
- Media kits & websites
- B2B and B2C digital marketing
For Cartoon Network, we are one of the few go-to agencies they use that understands the brand and have the same high creative standards for design. In fact, using a basketball analogy, their project managers called us their "sixth man" because of how well we meshed with their internal creative team.
Our strong relationship over the past 20 years has included work on everything from creative input on rebranding to work on over 40 different network franchises including Adventure Time, Steven Universe, PowerPuff Girls, Total Drama, and Ben 10.
MOVIE MAKING SUMMER CAMP WEBSITE AND BRAND REFRESH
Camp Flix is one of a kind. It's one of the few camps in the US that is 100% dedicated to film-making for kids 11-17. It's taught by film-making professions who work on everything from independent films to Hollywood features. You might expect this in LA or NYC, but ATL is becoming such a large movie production town it started here.
Camp Flix is the vision brought to reality by Tom Karsch, who has been involved with the media and entertainment industry for over 25 years. Partnering with CampusMovieFest, another unique Atlanta based film-making organization, Camp Flix has the resources to provide campers with the tools needed to make a movie and premiere it in one week.
We teamed up with Camp Flix to redesign their website which was in serious need of a makeover. (Not our words, the client's.) We moved their site away from a dated, hand-coded structure to a flexible WordPress page building platform allowing for ease of edits and expanded marketing capabilities.
The year we did the sight redesign and brand refresh had the most signups in the camp's history. Because it's such a cool camp, we can't take all the credit, but we'd like to think our efforts helped. Check out their site at www.campflix.com.
TURNER CLASSIC MOVIES
"WILLY WONKA AND THE CHOCOLATE FACTORY" SCREENING IN THE PARK TOUR
Who can make the sunrise? Sprinkle it with dew. The Candy Man, of course. As part of Turner Classic Movies commitment to family entertainment, they produced summertime touring outdoor screenings of classic movies like the "Wizard of Oz" and "Willy Wonka and the Chocolate Factory". We designed the look of the events, marketing materials, and advertising campaigns for each one.
The first screening in Atlanta Centennial Park sold out in less than one hour after it was announced.
Creative projects like this and the celebratory style of design we create for them generate alternate income sources that are part of what has allowed Turner Classic Movies to remain commercial-free for 25 years.
"ADVENTURE TIME" PROMOTIONAL DVD PACKAGING
To reward the fandom and celebrate the success of Cartoon Network's hit show "Adventure Time" (plus sell some DVDs), Cartoon Network created a limited-edition DVD that included a fleece hat like what the show's protagonist wears. We worked on developing and producing the packaging as well as the DVD title screens. / ADD TITLE SCREENS
Cartoon Network has an amazing in-house creative department that produces over 90% of its design work for marketing and packaging. Our studio is on a select shortlist of outside creative agencies who work them to develop everything from packaging to website. It's kind of a big thing.
QUALITY CARE FOR CHILDREN
HELPING PARENTS ACCESS QUALITY EARLY EDUCATION
Today learning needs to start early. Over 80% of a child's brain is developed by age three. Quality child care is essential for making sure children get what they need for entering kindergarten. Quality Care for Children connects parents to Georgia Quality-Rated child care through its website and app.
We've worked with QCC for over seven years helping them develop their branding, create materials for fundraising events, designed and developed their website, and participated in the design process of their app.
Our work for Quality Care for Children, especially digital, has allowed them to expand services to families in search of quality early childcare all while reducing their annual printing budget.
BAKUGAN: THE COMPLETE COLLECTION OF DVDS AND ONLINE ADVERTISING CAMPAIGNS
Bakugan was a huge hit for Cartoon Network. We designed all of the packaging and onscreen navigation for all four season's DVD releases.
Dan Kuso's life changed one day when cards fell out of the sky, which he and his friend Shun used to invent a game called Bakugan. With other friends, they form a group called the Bakugan Battle Brawlers, and then are accidentally dragged into fighting for the fate of Vestroia (the Bakugan's home dimension).
- DVD Packaging
- Visual assets
- Background and secondary asset illustrations
- Onscreen DVD and streaming navigation
We designed the DVD packaging and visual content DVD menus and streaming for the entire first season of Bakugan which is still a big seller on Amazon with young kids and has a 5-star rating.
PRODUCT LABELING AND REBRANDING
When OshKosh B'gosh wanted us to design their new product labeling for their Heritage Collection, they came to the right place. We know how to capture the aesthetic of a time period yet still maintain a contemporary vibe. We immersed ourselves in the history of the brand to bring their core values and unique heritage to a modern fashionable visual solution.
Focusing on fun, heritage, and quality, our rebranding efforts helped OshKosh B'gosh shift its reputation away from being a deep discounter to a mid to premium line of children's denim and fashion that competes with stores like Target.
SEASONAL PRODUCT CATALOGS & DIRECT MAIL
After developing OshKosh B'gosh's rebranding, we put the new look to the test in their seasonal direct mail catalogs.
To further transform its brand story to that over children's premium everyday clothing, we moved OshKosh B'gosh way from garish, frequently sent, discount-oriented postcard mailings to more sophisticated catalog-style seasonal mailings.