From the classroom to the boardroom the concept of “gamification” continues to draw investment and attention. Teachers and executives have often turned to the idea to engage learners and increase their ability to stay engaged and retain information.
61% of surveyed CEOs, CFOs, and other senior executives say they take daily game breaks at work. More than half of these gameful executives say they play during work in order “to feel more productive.” (Ryan Jenkins)
Gamification as part of a branding strategy is an incredible tool to increase engagement with your audience. And though most people think of gaming as a digital solution, it's not limited to that platform. We've created gamified marketing solutions for across a variety of platforms including digital, print, and experiential. In fact, a cooperative board game where people learn about early education as part of a live training event has been one of our most successful gaming solutions.
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