idea factory 4

Put Some Punch in Your Promotions

When it comes to unique promotional ideas we are undisputed heavyweights. Yeah, a typical poster could have been a contender for promoting a boxing film festival on TCM, but that's a featherweight idea. We decided to move things up a weight class and bring out the big guns - a four-foot-tall inflated punching bag shipped to cable affiliates nationwide. It's ideas like this that made Turner Classic Movies a household name.


  • Four-foot-tall punching bag (200 produced)
  • Desktop punching bag (700 produced)
  • Marketing materials