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DEEP DIVE

Youth Marketing

In today's digital world children are more connected to the world and brands than ever before and even have a voice in family decisions like vacations. parents are still the gatekeepers so appealing to both sensibilities takes experience. We have over 20 years of experience in developing brands and marketing that make both groups happy.

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Cartoon Network

From B2B to B2C Marketing, You'll Never Find Boring Here

We know what kids like. We know what business likes. We make them both happy.

 

Projects

  • "Star Wars: The Clone Wars" brand activation photo backdrop.
  • "Power Puff Girls" Tenth-Anniversary DVD Box Set.
  • Cartoon Network Brand Strategy Book
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Camp Flix

Summer Camp Website

Camp Flex is one of a kind. It's one of the few camps in the US that is 100% dedicated to film-making for kids 11-17. It's taught by film-making professions who work on everything from independent films to Hollywood features. You might expect this in LA or NYC, but ATL is becoming such a large movie production town it started here.

Camp Flix is the vision brought to reality by Tom Karsch, who has been involved with the media and entertainment industry for over 25 years. Partnering with CampusMovieFest, another unique Atlanta based film-making organization, Camp Flix has the resources to provide campers with the tools needed to make a movie and premier it in one week.

We teamed up with Camp Flix to redesign their website which was in serious need of a makeover. (Not our words, the client's.) We moved their site away from a dated, hand-coded structure to a flexible WordPress page building platform allowing for ease of edits and expanded marketing capabilities.

If you have kids interested in film-making, or they're just creative in nature, this camp is perfect for them. Check out their site at www.campflix.com.

TCM Willy Wonka and the Chocolate Factory event design

Turner Classic Movies

“Willy Wonka and the Chocolate Factory” in the Park Film Screenings Tour

Who can make the sun shine? Sprinkle it with dew. The Candy Man, of course. As part of Turner Classic Movies commitment to family entertainment, they produced summertime touring outdoor screenings of classic movies like the "Wizard of Oz" and "Willy Wonka and the Chocolate Factory". We designed the look of the events, marketing materials, and advertising campaigns for each one.

Turner Classic Movies leveraged their resources to transform film screenings into brand activation campaigns that introduced their network to new audiences.

Adventure Time DVD packaging

Cartoon Network

“Adventure Time”
Specialty DVD Packaging

To reward the fandom and celebrate the success of Cartoon Network's hit show "Adventure Time" (plus sell some DVDs), Cartoon Network created a limited-edition DVD that included a fleece hat like what the show's protagonist wears. We worked on developing and producing the packaging as well as the DVD title screens.

Quality Care for Children non-profit branding

Quality Care for Children

Helping Parents Access Quality Early Education

Today learning needs to start early. Over 80% of a child's brain is developed by age three. Quality child care is essential for making sure children get what they need for entering kindergarten. Quality Care for Children connects parents to Georgia Quality-Rated child care through its website and app.

We've worked with QCC for over seven years helping them develop their branding, create materials for fundraising events, designed and developed their website, and participated in the design process of their app.

Click here to visit the site.

Cartoon Network Bakugan DVD packaging

Cartoon Network

Packaging Design and Onscreen Navigation Menus for the Complete Bakugan DVD Collection

Bakugan was a huge hit for Cartoon Network. We designed all of the packaging and onscreen navigation for all four season's DVD releases.

Oshkosh B'gosh clothing tag design

OshKosh B'gosh

Clothing Tags & Product Lables

When OshKosh B'gosh wanted us to design their new product labeling for their Heritage Collection, they came to the right place. We know how to capture the aesthetic of a time period yet still maintain a contemporary vibe. We immersed ourself in the history of the brand to bring their core values and unique heritage to a modern fashionable visual solution.

Oshkosh B'gosh catalog design

OshKosh B'gosh

Seasonal Direct Mail Catalogs

After developing OshKosh B'gosh's rebranding, we put the new look to the test in their seasonal direct mail catalogs.